
Fulton Umbrellas
We created a beautiful custom e-commerce website for Fulton Umbrellas.
Established in London 1956, Fulton Umbrellas is the UK’s and Canada’s largest supplier of umbrellas and one of the worlds premier umbrella brands, with an official endorsement by the British Royal Family.
Fulton Umbrellas approached us to create a website with a focus on sales within the Canadian market. Fulton carries a broad range of umbrellas, with folding and walking umbrellas that are available in manual and automatic. Fulton has products for men, women and children that are available in a huge selection of patterns and colours.
Showcasing the beautifully made and high quality products in an engaging way required us to balance lifestyle and product photography to ensure an engaging and effective user experience.

Product Filtration & French Translation
The Fulton Umbrellas website has such a wide product range, there was a need for a system that would filter the products to allow for any user to easily find the products that they are looking for. This system allows users to locate the products that have been discounted as well as different sizing, price and feature set requirements to filter.
Additionally, one of the requirements for the site was to have a full French translation of all content. We implemented a multi-lingual system to accommodate the French translation and seamlessly integrated it into the site.

Design
Shift8 provides high quality Web Design services to businesses in and around Toronto. We strive to provide a complete end-to-end design service to satisfy your unique web design needs and requirements.
We will be there every step of the way from the initial planning phase, to wireframe and mockups, to the project deployment and management until the completion and launch of your project including post launch maintenance and revisions.
E-commerce
In today’s online economy, e-commerce is essential for businesses to succeed. At Shift8, we specialize in building custom e-commerce sites tailored to your unique needs.
Whether you’re looking to integrate an inventory system with shipping integration or need a completely customized solution using a CMS or web frameworks, we’ve got you covered.
Let us help you drive sales and grow your business with a powerful and seamless e-commerce site.
Strategy
We offer strategic planning and consultation services for everything from developing a project roadmap to establishing milestones through collaborative continuous improvement. We will work with you to identify all the needs, requirements, deadlines and expectations, to ensure the path to project completion is prudent and predictable.
We use industry standard techniques and best practices to manage our projects from start to finish.
Technology
Using modern technologies to build robust web stacks with a unique case-by-case approach allows us to have the freedom to tailor make every solution from the ground up.
We utilize full stack frameworks and technologies that complement the collective experience among development teams. From the latest JS frameworks to PHP and Python based frameworks and everything in between, everything is considered and carefully evaluated from an full end-to-end perspective.
Responsive
Developing a website that is responsive is no longer a new requirement, its mandatory. We use industry standard tools and best practices to incorporate framework and scaffolding to ensure your website responds on the many different screen widths across many different mobile and tablet devices.
Gone are the days of a “mobile only” website. We will design your site for desktop, mobile, tablet, portrait and landscape viewing. And it will be beautiful!
Web Development
Each project we encounter, large or small, typically will have custom requirements. Through analysis, due diligence and research we will formulate a concise development strategy where the appropriate technology, CMS or framework will be chosen that best suits the unique requirements from timeline to budget to integration and functionality.
We will work with you to develop a concise development plan. We can custom develop on top of an existing CMS or roll out a web framework from scratch.