New web design with custom illustration, secondary branding and menu flyout system for Fran's Restaurant
Fran’s approached us with a challenge : all of their content was hosted on a proprietary content management system and they wanted to migrate to WordPress with a brand new ground up designed website.
Fran’s restaurant has been a Toronto institution since 1940, and we took the challenge very seriously. We wanted to include a beautiful illustration of their flagship location (Yonge / College) as the first captivating image that visitors see when they arrive at the site.
We kept the site simple, clean and easy to navigate. The client was very pleased with the result and is excited to leverage the website in future marketing efforts.
Branding & Graphic Design
We created completely new branding for a second tier bar / eatery on the second floor of Fran’s College & Yonge location called “Upper Deck”.
The Upper Deck @ Fran’s Restaurant offers diner-style breakfasts, casual eats and a $5 snack menu with a rooftop patio. What we did was incorporate the colors as well as the bold look & feel of the Fran’s primary branding identity and created a simple retro brand identity that is applicable across many functions.